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Launch Online Grant Program

The Launch Online Grant program funds up to 75% of eligible expenses for launching or upgrading an online store or booking system up to a maximum of $7,500 per business.

Until March 31st or until all funds are distributed, applications will be taken on a first-come, first-served basis.

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What is the Launch Online Grant Program?

Compared to other countries, Canada is leading the world in e-commerce, growing at an astounding rate. Through 2021, it is expected that e-commerce sales will double and skyrocket in 2022. The Launch Online Grant Program funds eligible expenses for launching or upgrading an online store.

The Government of British Columbia is investing $12 million in the program that will assist businesses that wish to launch an online store or upgrade their existing online store to increase sales revenues, improve competitiveness, and expand. The regional and Indigenous businesses will have up to 25% of the program's funding.

Until March 31st or until all funds are distributed, the program operates on a first-come-first-served basis. To participate, businesses must be ready to launch and finish their online shop within the next 12 weeks.

What are the Eligibility Criteria?

Businesses that are registered with the province of BC:

  • Must have generated sales of $30k or more in 2019 or 2020
  • Must have less than 149 employees
  • Do not currently have an online store or do not have an online store with more than three of these features:
    • Customer registration and information security features
    • Shopping cart and order management capabilities
    • Payment processing options including application of appropriate taxes and shipping costs at time of ordering
    • Product catalogue, search and inventory status
    • Website analytics and reporting capabilities

View the full eligibility criteria.

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Eligible Expenses

An applicant must put together a grant proposal that indicates how the money will be spent. 75% of the cost for expenses can be covered through this funding. The proposal should include a cost estimate showing how much money is allocated to each of these cost groupings:

  • Service provider costs:
    • Platform and website development
    • Copy and online content writing
    • Developing an online inventory of goods and products
    • Pictures (including hiring a photographer), stock photos or related graphics needed
  • Digital customer costs:
    • E-commerce platform subscription (up to 1 year)
    • Online advertising (up to 1 year)
    • Search Engine Optimization (SEO)
    • Creating banners and other embedded advertising
  • Staff training to manage the online shop, learn about digital marketing, etc

See all eligible expenses.

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Here Are a Few Ways You Can Use Your Online Launch Funding

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