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Digital Marketing Blog

Brainstorming Keywords for Internet Marketing

Keywords are the foundation of Internet Marketing A while ago we wrote a post on how keywords drive internet marketing and so many people found that topic helpful that we wanted to add another post to help give even more details about choosing the right keywords for your website marketing. Doing good keyword research is […]

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5 Reasons Why Customer Reviews Are Important

Why should you care about customer reviews? The reasons are endless, but for starters they increase conversions & rankings as well as help customers through the sales funnel. It may seem difficult, particularly if you’re starting from scratch, but the long term gains of getting a review system in place are huge. Still not convinced? In […]

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Blogging – The How To And Why To!

An excellent way of gaining traffic to your website is by blogging. Updating a blog regularly is a great way to nurture new leads, convert prospects, and maintain relations with existing clients. If you are producing unique, high quality content that is relevant to your business, it will simply make it easier for people to […]

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Performance Marketing – Is it for you?

What is it about and how can you use it? Performance Marketing is a term a lot of marketing specialists and people, selling very different channels, talk about. Performance marketing is by definition (according to www.IAB.com) that “…the action must be measurable and the campaign buy can be optimized on that basis.” Many people confuse performance […]

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6 Useful Google Analytics Custom Alerts

It’s impossible to check your data every day.There is a lot of work to do in SEO and you don’t notice some things on time. However, there is a simple solution offered by Google Analytics – Intelligence Events. Google Analytics monitors your website in order to detect significant changes in your traffic and notifies you. […]

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What SEO Can Do For Your Business

The answer is SEO can do a LOT for your business! In the increasingly consumer oriented world of today, businesses need to employ numerous different marketing techniques to stand out. When done right, none of these techniques is more effective or affordable than Search Engine Optimization known more commonly as SEO. As the internet has […]

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Go Mobile or stay Home!

Google’s New Mobile-Friendly Design Update and How it Will Affect Your Website In case you haven’t already heard, Google is rolling out a new “mobile friendly” update to its search results ranking algorithm. The update launches April 21, 2015, and the search company predicts that it will have a major impact on where individual sites […]

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Copywriting Guide

SEO is always evolving, for a page to have a solid chance of ranking in the 2015 version of Search engines, you should be writing 600 words of original text or as close to it as you can (more content is better but 300 words is really a bare minimum). Google has developed and deployed […]

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What To Do If Your Website Gets A Penalty

Google penalties have become increasingly more common over the past couple of years. And if you have noticed that your traffic has been moving in a downward trend lately, it may be time to ask yourself if you have been hit with one. Google penalties can be extremely unpleasant, resulting in a moderate to severe […]

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What To Do If Your Site Gets Link Bombed

Bad links can be detrimental to your site, causing you serious marketing headaches. These troublesome links can come from a number of sources, including spam or poor-quality sites, blog networks, paid posts, obsolete directories, irrelevant or untrustworthy sites, and disproportionate anchor text links. When your site suddenly acquires a lot of links that have nothing […]

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10 SEO Tips For E-Commerce Sites

E-commerce websites have their own set of unique challenges and opportunities that are different from other business websites. Companies that have taken the step to sell their products online really need to take advantage of every opportunity to effectively meet those challenges. Doing so will have a positive effect on both your traffic and conversion […]

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Mobile Marketing: The Advantages Of Marketing Yourself To Smart Phone Users

There is a growing shift on how people are accessing information, and if you are thinking about how to effectively reach your target market it is important to position yourself where people are spending their time. These days, that is very likely to be on their mobile device. With the convenience and portability of mobile […]

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