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E-Commerce

5 Reasons Why Customer Reviews Are Important

Why should you care about customer reviews? The reasons are endless, but for starters they increase conversions & rankings as well as help customers through the sales funnel. It may seem difficult, particularly if you’re starting from scratch, but the long term gains of getting a review system in place are huge. Still not convinced? In […]

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Performance Marketing – Is it for you?

What is it about and how can you use it? Performance Marketing is a term a lot of marketing specialists and people, selling very different channels, talk about. Performance marketing is by definition (according to www.IAB.com) that “…the action must be measurable and the campaign buy can be optimized on that basis.” Many people confuse performance […]

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10 SEO Tips For E-Commerce Sites

E-commerce websites have their own set of unique challenges and opportunities that are different from other business websites. Companies that have taken the step to sell their products online really need to take advantage of every opportunity to effectively meet those challenges. Doing so will have a positive effect on both your traffic and conversion […]

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