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Blog

Digital Marketing Blog

Is SEO worth doing?

What is the Value of SEO versus other marketing types As a small business owner, you’re constantly trying new marketing techniques to grow your business. In the digital age, you may find yourself with an overwhelming number of strategies which you could potentially use to reel in new customers and increase the presence of your […]

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Digital Marketing to a Mobile Audience

Your audience is mobile, your website needs to be too! Not too long ago Google announced that over 50% of the searches that were being performed on the Google search engines were being accessed by mobile devices – meaning smartphones and tablets. This is been a long growing trend and it’s not going to stop; […]

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Does SEO benefit small business?

As a small business owner do I need SEO? It’s a question that’s becoming more and more pertinent for small business owners these days, “how does SEO help my little business?”. We’re here to offer you a little insight into what makes it not just help your business but improve it in ways that were […]

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5 Reasons Why Customer Reviews Are Important

Why should you care about customer reviews? The reasons are endless, but for starters they increase conversions & rankings as well as help customers through the sales funnel. It may seem difficult, particularly if you’re starting from scratch, but the long term gains of getting a review system in place are huge. Still not convinced? In […]

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WordPress Theme vs. Custom Design, which one to choose

Should I choose a Template or go with a Custom Design for my Word Press Site?

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Blogging – The How To And Why To!

An excellent way of gaining traffic to your website is by blogging. Updating a blog regularly is a great way to nurture new leads, convert prospects, and maintain relations with existing clients. If you are producing unique, high quality content that is relevant to your business, it will simply make it easier for people to […]

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How SEO Can Drive Your Sales

What is SEO? SEO is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine. With the help of the internet, Search Engine Optimization is the most preferred method used by businesses for expanding your business […]

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Content Marketing For Hotels And Travel Agencies

The part social media and the internet play in marketing today holds so much sway that almost every business in every industry has taken to online marketing to get their message out there and increase profits.  Still, in spite of the prevalence of social media and content marketing, many business owners still shy away from […]

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50 Features Small Business Websites Must Have [Infographic]

As a small business owner, you are always seeking ways to build your business and get a better ROI. You are probably aware that a website is one of the most powerful marketing tools available, and you may believe the time has come to have a website designed but are still hesitant due to the […]

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7 Online Marketing Trends in 2016

Accelerated Mobile Pages (AMP) Having mobile-friendly website is no longer an option. If you are serious with your business, a mobile friendly website is mandatory! Amit Singhal, senior vice president of Google Search, said at Re/code’s Code/Mobile conference (October 2015) that Google gets over 100 billion searches a month and more than half of those […]

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How to get a Google+ (Plus) Review Link

On November 17, 2015 Google introduced the new Google+ design on their blog. We can see a significant simplification of the overall page design. It’s a clear sign that Google is increasingly more focused on user browsing with mobile devices. The biggest change for the SEO world however, is probably the removal of reviews from Google+ […]

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How to setup a free SASS preprocessor on Windows

For many developers looking to save time and ultimately take their coding to the next level, CSS preprocessing is a great step. It allows the use of variables, mixing functions, and much more in order to take full advantage of CSS3 without worrying about vendor prefixes and trying to remember that HEX color you used […]

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