Local SEO

You’ve probably heard this term mentioned in marketing circles, but what is local SEO? The simplest definition of local SEO is the process of optimising businesses for local searches. More specifically, local SEO is the process of enhancing your organic rankings in local search results pages (SERPs) for location-based keyword phrases. Now that we’ve got […]

Why should you care about customer reviews? The reasons are endless, but for starters they increase conversions & rankings as well as help customers through the sales funnel. It may seem difficult, particularly if you’re starting from scratch, but the long term gains of getting a review system in place are huge. Still not convinced? In […]

Customer Reviews Are Important – How Do You Get Them? As the field of marketing has changed and evolved, there has been one constant when it comes to getting your business’ message out there in order to grow and expand your customer base.  That one constant is the power and importance of word of mouth.  What […]

Local Listings Equal More Business! When Marketing your business on the internet, search engine optimization is meant to give you an advantage over your competitors by improving your Google ranking meaning your search listing will be the first that users come across when searching for businesses in your industry.  While this is still beneficial for […]