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Design

WordPress Theme vs. Custom Design, which one to choose

Should I choose a Template or go with a Custom Design for my Word Press Site?

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50 Features Small Business Websites Must Have [Infographic]

As a small business owner, you are always seeking ways to build your business and get a better ROI. You are probably aware that a website is one of the most powerful marketing tools available, and you may believe the time has come to have a website designed but are still hesitant due to the […]

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5 Concepts That Will Convert Your Landing Page Into an Online Sales Machine!

Are you interested in improving the conversion rate on your landing pages? Do you dream about how to increase online sales? If so, you’ve come to the right place. To help you answer your questions and generate more money online, we’ve created a five-step guide on how to increase online sales. In this post, you’ll get an […]

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A/B Testing Your Webpage For Sales Success

[This blog post is Part 5 of 5 in the webpage improvement series “5 Key Concepts That Will Convert Your Webpage into a Sales Machine!”] Part Five: How To Test & Tweak Your Sales Page Goal: To test, modify and re-test your webpage until your call-to-actions are converting at the highest rate possible.  If you’ve ever […]

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7 Tips To Increase The Conversion Rate On Your Call-To-Actions

[This blog post is Part 4 of 5 in the webpage improvement series “5 Key Concepts That Will Convert Your Webpage into a Sales Machine!”] Part Four: Crafting Effective Call-to-Actions (CTAs) Goal: Get the visitor to complete your desired action. Your call-to-action is the main goal of your sales page. Quite often, it’s the beginning of […]

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6 Web Design Tips To Focus Your Customer’s Attention

[This blog post is part 1 of 5 in the webpage improvement series “5 Key Concepts That Will Convert Your Webpage Into A Sales Machine!”] Part One: Crafting Your Page Design & Layout Goal: Focus the reader’s eye on a few specific page elements that you want them to interact with. When you’re selling online, […]

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Some Do’s & Don’ts Of Web Design

Web Design – Simple Tips For A More Effective Website In this blog on Website design, we are letting one of our designers loose with her word processor…hang on tight! Structure, Flow & Content DO structure the flow of the page and content; where your content lands on the page is important to the  “viewer” and sites […]

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Web Design: You Get Out What You Put In!

Some Most of our best web design work is because we had great input from clients working closely with us. A large part of our web design process is consultative and requires your input. Here are some tips on how you or your team can be an integral part of the process.

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Pick A Better Color For Your Website And Stop Singing The Blues!

This is a reposting of an info graphic provided by the good folks at Kissmetrics. We thought it was worth sharing as it gives some very nice insights into using the power of color for your website as a tool to improve conversion rates. Use A Better Color For Your Website And Maximize Your Conversion […]

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Guide Traffic With A Call To Action

 What Is A Call-To-Action (CTA)? A Call To Action or CTA is happy marriage between marketing strategy and design. It is a familiar and commonly used marketing tactic – you probably just didn’t know it has its own acronym. Why Are Call To Actions Important? A CTA is not a new concept; just think of […]

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Judge a Book by Its Cover; Judge a Website by Its Design

Although the century old idiom encourages people to overlook the surface and dwell on the inner beauty of things, most people fail to do so. Everything else being equal, books with better designed covers will generate more sales. Similarly, a badly designed website that is well marketed, may receive just as much traffic as a professionally designed […]

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The end of footer links?

Footer links were and still are pretty popular when come times of search engine optimization. It gives more options to the search engines to find other pages, and to the users to navigate more easily. Well, that’s pretty much what a XML and HTML sitemap is for. So do we still need footer links? It […]

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