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Digital Marketing Blog

What Does Google Want From Your Web Pages?

Article by James Turner As internet marketers, we are always trying to figure out what makes one page go ahead and rise to the top of the search engine results pile and what causes another to wallow in results purgatory. The short answer is good content, good structure, and good design complemented by user behaviour […]

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5 Reasons why your business should use Social Media

  Some people view social media as a fad which will eventually go away or as something which they simply don’t have time for. However, many companies are using social media as a cost effective marketing tool and with millions of users it’s definitely sticking around for the foreseeable future. Updating social media accounts doesn’t […]

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Five SEO Practices to Avoid

Using unethical SEO practices isn’t worth the time or effort. Search engines often severely punish people using these tactics and it can stop your website from receiving traffic. Google’s new Panda algorithm is smarter than ever and the most recent update Google Penguin includes a filter to find and punish over optimised websites. Great content […]

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Low Hanging Fruit – How to ensure your website is ready for the picking and easily found by Google

Article by Eric Ayache This post is to help those of you who want to manage your own website or have enough knowledge to check on the little things that your webmaster or marketer SHOULD BE doing. Coming up with keywords First, let’s discuss the basics! You need to know your keywords or key phrases. These […]

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Basic SEO terms you should know

Many people feel intimidated or confused when they first hear about search engine optimization. With all the technical jargon involved it sounds like something only a computer expert or a genius would understand. Despite there being some big words involved, almost anyone can understand it and begin to use it to their advantage. If you’re […]

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Is Your Website’s Copy SEO-Friendly? SEO Tips for Better Internet Marketing

SEO-friendly Copy is Essential for a Strong Internet Marketing Strategy There’s a new breed of copywriter out there, and they are no longer just focused on web copy. As internet marketing grows in sophistication, and SEO becomes an even larger aspect of every facet of your website marketing strategy, it becomes crucial for your website […]

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How Small Businesses Can Beat Out Big Brands Using Social Media Marketing

Social Media Marketing is the Best Way to Compete Without the Need for a Large Marketing Budget Often in the internet marketing and website marketing worlds, small to midsize companies are at a disadvantage when compared to their large competitors due to smaller marketing budgets and fewer resources.  One of the areas where it’s easier […]

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5 Business Blogging Mistakes (and How to Fix Them with Website Marketing Techniques)

Your Business Blogging Should Support your Website Marketing and SEO When it comes to having a successful website that helps support your website marketing and SEO goals, one of the key ingredients is an SEO-friendly blog. Some of the biggest mistakes we see our clients make when blogging involve ignoring website marketing best practices when publishing […]

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6 Ways to Use Social Media Marketing for Local Business

Do you know how to take advantage of social media marketing for local business? Many small and local businesses do the majority of their business with local customers and while social media tools can be used to connect with global audiences, they’re also great for driving targeted local traffic. One of the best things that […]

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Google Raises the Social Media Bar Again with Search+

Google Launches Social Search Features with Search+ On Tuesday Google launched its newest update, the new Search+ which integrates results taken from your Google+ connections and includes them in your search engine results pages for your queries.  This is a big enhancement for users who utilize social content frequently (like social media marketers) as it […]

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How to Get 1000 Twitter Followers with Better Social Media Marketing

Want to get 1000 More Twitter Followers? Use these Social Media Marketing tips. We don’t always like adages but there’s one that in terms of internet marketing is completely accurate: practice makes perfect. We’ve been using Twitter for quite a while now, and we’ve been advising customers about social media marketing for quite a while […]

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What You Need to Know Before You Hire a SEO Company | Part 3

How to Evaluate SEO Companies Hopefully you’ve been able to employ our advice from past blog posts on getting what you pay for from a SEO company and finding the right SEO company(s) to evaluate, but now that you’ve found potential services providers, how do you choose which one is right for you? Choosing the […]

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