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Be sure your site is mobile friendly!

Google’s New Mobile Friendly Design Update and How it Will Affect Your Website

In case you haven’t already heard, Google is rolling out a new “mobile friendly” update to its search results ranking algorithm. The update launches April 21, 2015, and the search company predicts that it will have a major impact on where individual sites rank on their Search Engine Results Pages, or SERP.
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Copywriting Guide

Copywritting Guide

Welcome to team Guaranteed SEO! Here is a quick guide to help you write high quality, useful, and unique content for customers while also structuring it in a way which pleases the search engines.

SEO is always evolving, for a page to have a solid chance of ranking in the 2015 version of Search engines, you should be writing 600 words of original text or as close to it as you can (more content is better but 300 words is really a bare minimum). Google has developed and deployed algorithms which penalize duplicate content and reward in-depth, authoritative information, so don’t copy others work, you will get caught and penalized.
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The best driving directions are the simple ones. Online content is no different.

Content Strategy

Your website is often your first hello, make sure your content starts things

When content leads a consumer to a product or service that meets their needs, it has done its job. Good content is not stuffed, or strung together, it tells a story, it separates a product or service from its competition. It is the proverbial handshake. Good content works well with SEO without sounding like it was written for a search engine. It gets you that email, fax or phone call. Good content is obsessed over, which is no surprise as good content creators can be a bit obsessive, they focus on the details. Obsession, however, pays off when those details achieve the connection between your content and your consumer through content marketing and content strategy.

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5 Rules for SEO on an E-commerce Site in 2015

Use SEO effectively to make your e-commerce site generate more money.

E-commerce is one of the most important features that has emerged from the Internet in recent years. Selling your products and services via the internet can provide your business with a strong competitive advantage. As online shopping continues to rise, however, a growing number of businesses are incorporating e-commerce as part of their business model, making it increasingly important to step up your online retail presence. Here are five important e-commerce SEO rules to increase your search visibility.

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How Panda 4.0 and Payday Loan 2.0 Affects Your SEO Strategy

New Panda algorithm
Google Panda algorithm was first released in 2011 to prevent sites with poor quality content and pages with duplicate content from ranking well in the search engine result. Since that moment Panda has been upgraded more than twenty times with minor changes, but last week Google’s Matt Cutts announced on twitter that Panda 4.0 was released.

At the same time Google launched Panda 4.0, also was announced the new algorithm Payday Loan 2.0; the first version was introduced last June.  The update is supposed to target “very spammy queries” which means excessive web spam, primary payday loans, insurance or accidental claims. The new update focuses in this specific niche of queries which should be more affected than other queries.
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