Pinterest helps your online business in many different ways. Many people have a misconception that Pinterest is only for sharing funny pictures or favorite personal items and the like, but more and more businesses are seeing the advantage of using it for business. Step out of your social media comfort zone, which consists of Facebook and Twitter, and see what Pinterest can do for you. Just the visual appeal of a Pinterest page compared to a Facebook page should be reason enough for you to think about what you are missing by just sticking to a business Facebook page.
If you are on the fence about adding Pinterest to your marketing toolbox, then read on. Here is a list of five reasons Pinterest can help your online business:
For many years, LinkedIn has been the number one professional networking site, ideal for connecting with other professionals or co-workers, or seeking and applying for jobs. However, did you know that LinkedIn’s new convenient and user-friendly updates have been creating a buzz in social media circles for its new social value?
Whether you have just started to create your profile or are revamping your current one, it is important for you and your business to capitalize on these great new changes that will help meet your online marketing and promotional needs.
Do you know if you have good online security measures in place?
You have been very sheltered if you have’t noticed the recent tsunami of news casts, articles, blog posts and press releases concerning the recent announcement of a discovery of a flaw in the very fabric of the security system used by a majority of large websites. Called the Bleeding Heart Bug, this flaw potentially allowed an attacker to penetrate to the very core of a website and gain access to a wide range of supposedly secure information. While alarming and widespread the sad truth is that most security intrusions do not require a giant security OOPS, they simply count on poor user behavior!
Guaranteed SEO work on hundreds of websites and we see a lot of attempts to hack them and mail servers that we manage for our clients. We do our best to work with good vendors who provide secure hosting and implement good online security but, that been said, not all our clients use us to host their sites and no matter how good your hosting security is, it won’t mean a thing if the bad guys get your passwords.
This is unfortunate as it can result in, the misuse or defacing of your site as well as lost time and money while you try to fix what has been done by the hackers. In addition to the potential embarrassment and loss of business there is also the expense of having to fix a site that has being hacked.Furthermore your website might get black listed by the search engines as a result of being hacked or hi-jacked. Technical matters can be fixed, damage to your reputation and customers lost or offended can not be so easily repaired.
Use SEO effectively to make your e-commerce site generate more money.
E-commerce websites have their own set of unique challenges and opportunities that are different from other business websites. Companies that have taken the step to sell their products online really need to take advantage of every opportunity to effectively meet those challenges. Doing so will have a positive effect on both your traffic and conversion rates which will measurably improve your success as you reach out to the world-wide market. → read more
There is a growing shift on how people are accessing information, and if you are thinking about how to effectively reach your target market it is important to position yourself where people are spending their time. These days, that is very likely to be on their mobile device.
With the convenience and portability of mobile devices, a large majority of people are increasingly relying on their smartphones in place of their computers. As a marketer, the key tool for accomplishing this is to have a mobile-friendly website which will optimize the way your audience sees your webpages on mobile devices. Other mobile centric tools such as smart phone apps, QR codes, and text messaging make interacting with your visitors even easier via mobile. The key to keep in mind is by using mobile-centric and web-centric solutions together; you are able to engage with your visitors when and where they want to communicate.